Welcome to The Edge Marsham Edge's Newsletter Most executives I speak to right now are stuck in what I call the PoC Lobby. Months are spent evaluating models, running pilots, and building “AI roadmaps”…Only to end up exactly where they started, with no measurable impact on delivery, cost, or speed. Are you stuck in the lobby? The assumption is that the technology isn’t ready. It is. The problem is execution. The uncomfortable reality Based on recent work across infrastructure and project-led...
11 days ago • 1 min read
Welcome to The Edge Marsham Edge's newsletter Today, I’ve invited Kate Russell, co-founder of The Square Wave to share why most AI rollouts hit a wall long before they hit a technical limit. Kate is a transformation specialist based in Australia who focuses on the "human conditions" that make technology stick. Kate and me during our first podcast Why Your AI Rollout Is Stalling (And It Is Not the Technology) By Kate Russell, Co-Founder, The Square Wave & Founder of Hum[ai]n...
18 days ago • 2 min read
Welcome to The Edge Marsham Edge Newsletter Most executives are currently trapped in a loop I call the "Proof of Concept (PoC) Factory". They spend months debating which foundation model to buy, only to join the 95% of generative AI pilots that fail to produce any measurable financial impact. But here is the unfiltered truth: the problem isn’t the technology; it’s the execution. Hello from Hong Kong! According to the latest research from the Stanford Digital Economy Lab in their April 2026...
25 days ago • 2 min read
The Edge Marsham Edge Newsletter Special Edition I don't normally send emails between our weekly newsletters, but given the overwhelming response to yesterday's piece on "Probabilistic Completion," I wanted to share a specific opportunity that might interest you. It is clear that moving from "AI experimentation" to Architected Trust is the priority for many of you this quarter. Because of the high level of engagement, I am opening four slots in May for a 1-Day AI Safety & Liability...
about 1 month ago • 1 min read
Welcome to The Edge Marsham Edge's weekly Newsletter Last year, a $440,000 consulting report from Deloitte for the Australian Government became a global cautionary tale. It was 237 pages of analysis that included fictitious academic papers, non-existent footnotes, and a fabricated quote from a Federal Court judge. The media called it an AI "hallucination." But it’s time to call it what it actually is. It’s Not a Hallucination : It’s "Probabilistic Completion" The word "hallucination" is...
about 1 month ago • 2 min read
News from The Edge Marsham Edge Newsletter In the world of megaprojects, "I don’t know how it works" is a liability. As we integrate AI into safety-critical systems, we are often sold the "Black Box" : a model that predicts a failure without an explanation. In infrastructure, blind trust is dangerous. If we are going to use Machine Learning to prevent a multi-million dollar thermal event, we need interpretability. We need to know exactly which variable triggered the alarm before the smoke...
about 1 month ago • 2 min read
Welcome to The Edge Marsham Edge Newsletter For leaders in infrastructure, megaprojects and government agencies, the transition to AI-integrated workflows isn't about replacing your project management office, it’s about upgrading its "operating system." Here is how to navigate the shift from traditional oversight to AI-driven foresight. 1. Hiring for the AI Era: The Rise of the "Bilingual" Expert The biggest mistake executives make is hiring a "pure" Data Scientist and expecting them to...
about 2 months ago • 2 min read
Welcome to the Edge! AI and smart technologies with no fluff Hi everyone, I’m currently at 35,000 feet, heading to Europe. Before I lose WiFi, there’s one story every project executive needs to look at: The hack of McKinsey’s internal AI systems. Read the full story: AI Agent Hacked on McKinsey AI Platform It’s a wake-up call. When a powerhouse like McKinsey sees their proprietary AI environment compromised, it’s not just a "cyber" issue. In our world (megaprojects, rail, energy...) it is a...
about 2 months ago • 1 min read
Welcome to the Edge Hi Reader, Welcome to all new subscribers! As there are so many of you now I thought I should introduce myself if you don’t know me yet. I’ve spent the last three decades in the corporate world delivering major infrastructure projects. I know what it’s like to manage a $1B budget, a complex Scope Of Work, and the constant pressure of a board waiting for results. In those 30 years, I’ve seen plenty of "revolutionary" technologies promised as silver bullets. Most of them...
about 2 months ago • 2 min read